Associates across the seed industry are stepping up to deliver more value for Pacific Seed Association members. At PSA’s 100th Annual Convention, Associates Committee Chair Freya Jensen outlined a new effort to share practical market intelligence—on equipment costs, trade impacts, shipping delays, and more—so seed companies can make better-informed decisions about investments and inputs all year long.

Learn how Farm Bill 2.0, record disaster assistance (STRP), and new crop insurance subsidies like SCO, ECO, and 90% Whole Farm Revenue Protection are reshaping risk management for farmers across the West.

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PSA western seed industry outlook spring 2026

West Coast Companies, a veteran, family-owned firm based in Salem, Oregon, has joined the Pacific Seed Association as a new member company. Specializing in industrial and agricultural processing, material handling, packaging, and storage equipment across the Western United States, West Coast Companies delivers end-to-end plant design, installation, and maintenance solutions that help seed and agri-business operations run efficiently, safely, and at full capacity.